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Calvin L. Hodock, 87

— Served in the Korean War

Calvin L. Hodock

Calvin L. Hodock, 87, of Skillman, died on March 31 at home surrounded by his loving family.

He was born in Chicago, Illinois and was a resident of Skillman for more than 40 years. Calvin was an Army veteran who served during the Korean War. He attended the University of Cincinnati as an undergrad and earned his MBA from the University of Illinois.

He launched an illustrious advertising and marketing career in Chicago with Lavidge & Associates, where he met his wife Diane. During his career he worked at Gillette, Clairol, Carter Wallace, Johnson & Johnson, Coke, and Campbells. He had a passion for market research and new product innovation.

After Calvin’s corporate adventures, he continued his passion for education and mentorship by taking on various teaching positions at Berkeley College, New York University's Stern School of Business, and was a guest lecturer at the University of Pennsylvania's Wharton School of Business. He is the former chairman of the board of the American Marketing Association, creating The Edison Awards, a prestigious event recognizing companies and individuals for their contribution to design and innovation.

Calvin was an avid sports fan, cheering for The Cubs, The Bears, Notre Dame Football and Villanova Basketball. He played college basketball for a brief period of time and remained active throughout his life. He worked out daily and could often be seen chatting it up with various people in the lobby of Princeton Wellness and Fitness Center. He was the kind man who treated everyone with compassion and respect. He could always find topics in common with the people he came across and enjoyed sharing his thoughts and opinions. He was well loved by everyone and was often referred to as “The Professor” and “Big Cal” by those that knew him.

Predeceased by his parents Lester and Helen Hodock; wife Diane I. Hodock; and Stanley Hodock; he is survived by his daughters Shannon (Kerry) Hodock-McCoy and Courtney Hodock; his grandchildren Reagan and Calvin; and dogs Roxy, Beau, and Greta.

Mass of Christian Burial will be celebrated at 10am on Wednesday, April 7 at St. Paul’s Church, 216 Nassau St. Princeton. Burial will be private.

In lieu of flowers donations may be made to Michael J. Fox Foundation at

Arrangements are under the direction of Mather-Hodge Funeral Home, Princeton.


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